What is the purpose of a website?

In this video, Adam answers a fundamental question every business owner should consider: “What is the purpose of a website?” Whether you’re planning to build your first site or looking to optimize an existing one, this video will provide the insights you need. Adam explains how a website serves as the digital hub of your business, acting as your online storefront, customer service representative, and marketing tool all in one. He breaks down the key functions of a website, from establishing credibility and showcasing your offerings to generating leads and building long-term customer relationships. By the end of this video, you’ll have a clear understanding of how a website fits into your overall business strategy and why it’s a vital asset in today’s digital world.

Adam Witmer

Adam Witmer is a speaker, author, and founder of the Compliance Cohort. Adam has taught hundreds of seminars and training sessions to thousands of bankers throughout the United States and teaches on all areas of regulatory compliance. Adam has written five e-books that he never published, hit a grizzly bear while driving in a National Park, and is an award winning photographer and musician (though he no longer takes photos nor plays any instruments). In his spare time, Adam can be found kayaking on the lake, doing taekwondo with his kids, working on his (project) house, or spending time with his family.

https://www.adamwitmer.com
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Marketing Basics for Business Owners

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Do I need a website for my business?